Media and Entertainment
COVID-19 PIVOT (COVOT)
To compete with on demand streaming services, traditional broadcasters have been able to remain competitive by heavily investing in live TV entertainment. COVID-19 has meant that many live entertainment products have been stalled or cancelled, which has significantly impacted live sport broadcasting.
- Repurpose old content - Fox Footy has taken classic AFL games and re-called/re-commentated the games with current day commentators